Navigating the insurance market: The benefits of competitive intelligence
Over the years, technology has disrupted many industries, including property and casualty (P&C), health or life insu
Beyond the store: How brands are mastering experiential retail
We frequently buy goods and services from retail businesses, supporting the industry’s growth. The retail sector i
Using e-commerce analytics to improve your customer experience
The e-commerce industry has been growing rapidly in recent years, and as a result, customer expectations are constantly
Sustainable IT: Reducing carbon footprints and preserving resources
Studies show that carbon emissions generated by the internet, devices, and systems that support it account for 3.7%
The rise of digital humans: Exploring the future of virtual reality
Advancement in artificial intelligence (AI) technology has created multiple opportunities for business houses to incorpo
The future is here: Why hydrogen fuel cell vehicles are the next big thing
India has an ambitious target toward an aspirational climate goal of Net Zero emissions by 2070. “Nevertheless, th
The power of brand health analysis: How it can help you stay relevant in the market
What physical and mental health is to the body, brand health is to the business. A healthy brand helps in delivering con
Exploring the possibilities of generative AI in 2023
Generative AI is a rapidly evolving disruptive technology that has turned into a buzzword across multiple industries wit
The best practices for respondent sourcing at C-level and its advantages
Overview: When conducting market research studies that require sourcing C-level respondents, researchers often use purpo
Why optimizing e-commerce product catalogs is crucial in driving sales
E-commerce product catalog optimization is essential for turning traffic into sales in today’s digital marketplace