Using NFTs in healthcare: Hype or hope?
First minted in 2014, non-fungible tokens, or NFTs, have become so popular that HarperCollins has even named it 2021’s
Metaverse madness: Are consumers ready?
The year is 2022 and it’s your avatar your friends are waiting for. You’re running late for a concert, bu
How cashierless checkout is transforming retail stores
The pandemic changed how retail looks at tech. The physical shop floor is no longer the main playground. Things have gon
The future awaits for metaverse in healthcare: What can we expect?
It seems that the metaverse is going to become our new, long-term reality for every aspect of life – including hea
Consumer product testing in a post-pandemic market
In February of 2022, the FDA reached out to manufacturers- Best Brand Consumer Products, notifying them of the results o
Technology product marketing: User insights to maximize engagement
Solving problems is at the heart of any technology company. However, IBM had its own problem in 2018. The company was lo