E-commerce product descriptions: Best practices that have evolved over the years
E-commerce product descriptions are quintessential to driving purchases online. Good product descriptions have shown to
Building digital trust amid rapid digital transformation
The rapid rise of digitization and use of cloud computing has made enterprises more vulnerable to cyberattacks than ever
The 3 best welcome email examples to make the best first impression
Welcome emails are a little like a first date: You need to make a good first impression to win your new prospects over a
How health and safety technologies have changed retail
In the past, health and safety technology applications within retail focused primarily on store employees. A major reaso
How to conduct a technology assessment: Key data sources and steps for analysis
In order to keep up with technology changes, companies must first make sense of it. Technology assessments provid
Using competitive intelligence for effective sales enablement
In B2B sales, competitive intelligence is becoming increasingly important. Buyers of B2B products and services evaluate
Shrinkflation and its impact on consumer sentiment
Is your favorite cookie suddenly looking a lot smaller than usual? Is that bag of potato chips offering way more air tha
Key trends in the generic drug market
As patents on branded drugs expire, the global market for generic drugs is growing rapidly. The growth is facilitated by
5 Shopper trends to watch this holiday season
 The most wonderful time of the year is around the corner. For most retailers, end-of-year holiday sales account for a
Top 7 market research techniques to assess customer satisfaction
How happy are customers with your products and services? This simple question can unlock a world of insights to improve