Seeking to streamline their data extraction techniques and reporting process and cut down the time it took to get actionable business insights, a US-based gaming and energy drink manufacturer was looking for a suitable solution provider. The ...

Sheet molding compounds (SMC) have been around since over half a century and have found varied automotive applications like body panels, pickup boxes, tonneau covers, front-end modules, cowling, air deflectors, underbody shields, aero skirtin...

With the world of gaming putting on new avatars thanks to the Metaverse, almost every business under the sun is eager to drive engagement through some form of gaming. A tech conglomerate of world-renown sought to create an insightful report o...

If businesses want to stay customer-relevant, constantly aligning their positioning to address customer needs is crucial. Aiming to achieve this, a global IT leader whose solutions are aimed at enhancing engineering R&D, IT, and business ...

In an age where every business is competing for lasting buyer resonance, providing value-driven, strategic thought leadership content helps gain a solid advantage over your rivals. With this in mind and to boost their industry-wide credibilit...

Pandemic-fueled disruptions compelled companies worldwide to develop quick and strategic marketing communications towards not only maintaining their brand image but also reinstating their position as industry leaders. In order to improve its ...

Providing relevant offerings to buyers at every stage of their journey requires a granular understanding of the B2B customer experience. With new technologies and market shifts shaping buyer expectations, B2B organizations, such as technology...

Entering a market with a new product can be daunting. In addition to existing competitors, a lack of customer knowledge and familiarity can pose the greatest challenge. Here’s where product testing research emerges as a crucial step. It ena...

While a lot of people are on the fence about the concept itself, 58% of consumers believe that the Metaverse will eventually replace social media as social media 2.0. Moreover, brands are moving towards a Phygital (Physical and Digital) mode ...

With digital innovations and smart technologies in R&D taking the pharmaceutical industry by storm, it is now more important than ever to keep track of industry best practices and strategies. A major international management consulting fi...

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