Five major trends shaping the future of the CPG industry
Seismic shifts in buying behavior have put enormous strain on the CPG trends, and in turn, the industry as a whole. Lock
The growth of green consumerism: Shaping sustainable futures
Growing consumer consciousness has boosted green consumerism. Consumers today are increasingly adopting sustainable cons
Online consumer electronics buying behavior: Pre & post-pandemic
Digital shoppers are growing extremely interconnected with access to vast amounts of information, unprecedented choice,
Retail technologies advancing the store of the future
The pandemic has emerged as a defining factor in rewriting the rules of retail. Instead of waiting and watching for a ne
Impact of COVID-19 on the Indian festive season
There’s an air of positivity around. With Dussehra behind, most retailers have a ballpark of where this quarter is hea
Connecting more meaningfully with consumers in the next normal
COVID-19 has significantly disrupted economies and health systems around the world. Meanwhile, stay-at-home activities h
Five consumer habits expected to stick post COVID-19
COVID-19 created significant shifts in consumer behavior across most industries. New trends emerged and businesses had t
2020: Top 5 holiday shopping predictions every retailer should know
Again, it’s that time of the year when we are surrounded by an air of excitement and cheer. Only this time, it’s qui
The digital impact on B2B consumer behavior post COVID-19
The rapid spread of COVID-19 has accelerated digital transformations across B2B organizations, leading to several shifts
How Indian retailers can improve festive season performance amid the pandemic
One of the most crucial periods of the year for businesses is here. While the pandemic may seem like a long dance, retai
