2020: Top 5 holiday shopping predictions every retailer should know
Again, it’s that time of the year when we are surrounded by an air of excitement and cheer. Only this time, it’s qui
The digital impact on B2B consumer behavior post COVID-19
The rapid spread of COVID-19 has accelerated digital transformations across B2B organizations, leading to several shifts
How Indian retailers can improve festive season performance amid the pandemic
One of the most crucial periods of the year for businesses is here. While the pandemic may seem like a long dance, retai
Key considerations to improve your holiday season performance in 2020
With the retail industry reeling from the COVID-19 pandemic, the pressure on retailers to make the most of this holiday
How can distributors ride on the B2B digital commerce wave?
The pandemic has left most distributors high and dry. Those who have previously invested in B2B digital commerce find th
Key considerations in delivering superior digital customer experiences
Digital touch points predominantly influence customer brand preferences. To positively influence a customer’s choice o
Post-COVID-19: Understanding changing consumer behavior to shape brand strategies
The COVID-19 pandemic has fundamentally changed the world as we know it. As people experience major shifts in their live
5 essential tips for brands planning to go direct-to-consumer (D2C) in India
Shopping online has now become a necessity rather than a convenience. However, the pandemic-driven reality has put most
How COVID 19 is changing the face of the Indian retail industry
The coronavirus has affected businesses worldwide, and the Indian retail industry is no exception. The country is experi
The impact of COVID-19 on consumer buying patterns
A little over ten weeks into the novel coronavirus (COVID-19) and consumers across the globe are trying to stave off unc
