Using e-commerce analytics to improve your customer experience
The e-commerce industry has been growing rapidly in recent years, and as a result, customer expectations are constantly
The power of data: how pricing and assortment intelligence drives business success
In a space where competition is only growing fiercer by the day, e-commerce players of all sizes are constantly seeking
Applications of big data and predictive analytics in the global healthcare industry
Big data has been driving monumental advancements across industries optimizing business operations and expediting supply
5 reasons to employ pricing intelligence for your e-commerce website
When in doubt, check it online. This has undoubtedly been the mantra as 65% of shoppers browse online when at physical
Digital shelf analytics powered by public online data: how it works
In 2020, 62% of global online sales took place on marketplaces. With the holiday season around the corner, the surge i
Understanding digital shelf insights and how to leverage them
The pandemic has propelled e-commerce growth well into the future. In the US alone, online retail sales are up from 32.
How analytics can help optimize your discounting strategy
Employing a discounting plan, as most marketers would agree, is like walking on thin ice. Often emerging from the pressu
How to determine product profitability using analytics
Understanding product profitability is one of the most vital insights business leaders need for steering their firms in
How analytics can help manage your inventory better
With globalization transforming the modern supply chain into a more complex process, the need for optimized inventory ma
Using business intelligence to build data-driven strategies
As companies become increasingly data-driven, leveraging business intelligence capabilities has become crucial to achiev
