The role of predictive analytics in healthcare: Transforming patient care and efficiency
Did you know that predictive algorithms can analyze patient data to detect life-threatening conditions like sepsis and c
Pharma marketing analytics: data not drugs is the latest prescription
They say in any service-based industry, the customer is king— and the pharmaceutical sector is no exception. In a time
How data-driven decision making is shaping the next generation of industry leaders
Listen to your data, it has much to tell. So much so that organizations that relied on data-driven decision making saw
The evolution of operational analytics: From descriptive to predictive insights
There’s a growing need for businesses to bridge the gap between data analysis and real-world action. While sophisticat
Video analytics for social media: Maximizing impact on platforms
Video reigns supreme on social media. But as a business or brand, how can you measure if your videos truly resonate wi
Data and analytics services unveiled: A strategic approach to business intelligence
Businesses are increasingly recognizing the strategic value of harnessing data for informed decision-making. That’s wh
Conducting customer behavior analysis in insurance and its benefits
As the need for digitization gets pervasive, many insurance firms want to be more present in their customers’ live
Applications of big data and predictive analytics in the global healthcare industry
Big data has been driving monumental advancements across industries optimizing business operations and expediting supply
How analytics can help optimize your discounting strategy
Employing a discounting plan, as most marketers would agree, is like walking on thin ice. Often emerging from the pressu
How to determine product profitability using analytics
Understanding product profitability is one of the most vital insights business leaders need for steering their firms in
