How to take professional product photos for your e-commerce store
Presentation is undoubtedly important in the e-commerce world. In a brick-and-mortar store, you have the benefit of shop
This holiday season, use insights to shape your product content
Summer is now behind us, which means you’re likely finalizing your marketing campaigns to make the most of the holiday
4 steps to create a rich content strategy for maximizing e-commerce conversions
Product content is at the heart of e-commerce customer engagement and sales. For brands to ace the game, a rich content
Using market insights to shape your product content
Product content is a crucial factor influencing buyer decisions, in turn affecting sales. Research shows that 78% of con
Drive B2B e-commerce success with insight-based product content
Online B2B customers are not very different than B2C customers. While order sizes are typically larger, they expect the
Five tips for writing better product descriptions
Online shopping is on an upswing. But the comfort of shopping on the go comes at the cost of the ability to ‘touch-and
Amazon A+ content: Best practices
Unsure about what goes into creating A+ content for Amazon? Here’s a sneak-peek at the best practices to keep in mind
5 Tips for selling successfully on Amazon
When talking e-commerce strategy, one simply cannot rule out Amazon. According to a recent study, Amazon controls nearly
