How can an NPS survey help improve your marketing performance?
Customer experience is taking the center stage across industries. Marketers are experiencing immense pressure to correla
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The state of the Indian smart home market
The smart home market in India has seen considerable advancements since 2018. With programs like ‘Digital India’ pro
5 essential tips to boost your online sales this holiday season
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Edge Computing M&A: Data centers, AI top edge investment hotspots
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This holiday season, use insights to shape your product content
Summer is now behind us, which means you’re likely finalizing your marketing campaigns to make the most of the
5 Emerging AI applications in market research
With scores of data generated every second, marketers across industries are hard-pressed for ways to turn information in
Planning a CSAT study? Here’s how you can derive better insights
In a dynamic business environment, if you’re not measuring your customer satisfaction on a regular basis, you’re lik
The 4 most important trends in the asset management industry
The global financial crisis of 2008 has permanently altered the asset management industry. From tighter regulations to p