Why your brand needs real-time social listening
Today, the digital market landscape is driven by in-the-moment, real-time information. Social media dominates the consum
The need and importance of conducting a startup ecosystem analysis
Startups add a value of over USD 3 trillion to the global economy. Global venture investments have hit the USD 300 billi
Education Market Intelligence: The key to delivering better learning experiences
The education industry faces disruption on multiple fronts, including unprecedented shifts in student engagement, techno
Competitive intelligence tools vs services: What is better for your organization?
The need for speed and agility post the COVID-19 pandemic has increased the demand for competitive intelligence. Now mor
Competitive intelligence in healthcare: 4 key benefits
As the healthcare industry reorients itself in response to COVID-19, competitive intelligence healthcare needs has becom
Best practices for conducting competitive intelligence in the pharma industry
The pharmaceutical industry is constantly evolving. Moreover, there is fierce competition among organizations to keep th
Benchmarking your digital-first strategies against market leaders to maintain your competitive edge
Much of the business forum conversations in 2020 were around the impelling need for digital-transformation. And Covid-19
5G-enabled PCs: How do the top brands stack up?
As more mobile operators set to roll out 5G networks on a wider scale, the race to build 5G-enabled PCs is on. The next-
5 Steps to developing a solid market entry strategy
Year after year, we hear about ambitious market entry plans going kaput. Take for example Uber’s less-than-stellar
What strategic goals can companies achieve with competitive intelligence?
The competition never rests. In a dynamic marketplace, organizations need a constant focus on the competition to minimiz