The competitive intelligence process decoded
All organizations gather competitive intelligence in some form or another. Although prevalent, its impact on decis
How headless commerce can help you stay competitive in today’s digital economy
Customers expect better digital experiences today than they did in the past. A 0.1 second improvement in mobile site spe
Why your brand needs real-time social listening
Today, the digital market landscape is driven by in-the-moment, real-time information. Social media dominates the consum
The need and importance of conducting a startup ecosystem analysis
Startups add a value of over USD 3 trillion to the global economy. Global venture investments have hit the USD 300 billi
Education Market Intelligence: The key to delivering better learning experiences
The education industry faces disruption on multiple fronts, including unprecedented shifts in student engagement, techno
Competitive intelligence tools vs services: What is better for your organization?
The need for speed and agility post the COVID-19 pandemic has increased the demand for competitive intelligence. Now mor
Competitive intelligence in healthcare: 4 key benefits
As the healthcare industry reorients itself in response to COVID-19, competitive intelligence healthcare needs has becom
Best practices for conducting competitive intelligence in the pharma industry
The pharmaceutical industry is constantly evolving. Moreover, there is fierce competition among organizations to keep th
Benchmarking your digital-first strategies against market leaders to maintain your competitive edge
Much of the business forum conversations in 2020 were around the impelling need for digital-transformation. And Covid-19
5 Steps to developing a solid market entry strategy
Year after year, we hear about ambitious market entry plans going kaput. Take for example Uber’s less-than-stellar