What strategic goals can companies achieve with competitive intelligence?
The competition never rests. In a dynamic marketplace, organizations need a constant focus on the competition to minimiz
6 essential parameters of performing a company analysis
A company analysis is a useful technique to evaluate a company’s business performance in an objective way. Essentially
Cleantech market in India: Growth drivers, challenges, and key trends
Global demand for environmentally responsible power and technology solutions has fueled significant growth in the cleant
Competitive benchmarking of the top global mobile gaming companies
The global mobile gaming market is expected to expand in the coming years, with the relentless adoption of smartphones a
The advantages of conducting a technological competitive analysis
Technology is a principal catalyst for achieving competitive dominance. But with technologies evolving at a breakneck pa
7 Sources of competitive intelligence for strategic management
Competitive intelligence is an important aspect of strategic management. It helps decision-makers measure their performa
How to conduct competitive intelligence in 2019
No business is immune to competition. That said, most organizations conduct competitive intelligence internally in ways
The benefits of including tech watch to your competitive intelligence strategy
Competitive intelligence is at the heart of every successful business strategy. However, the pace at which technology is
How brands can use social listening for competitive intelligence
The sheer abundance of social media data has allowed brands to fine-tune their competitive intelligence capabilities lik
How to create effective battle cards for winning technology customers
Technology selling can be tough. Customers are often highly-skilled and have varying needs depending on their role and e