Top 5 Takeaways from 2020 Cyber Week
Every year something makes the holiday season a little unique – this time it’s the pandemic. Holiday shopping has se
The growth of green consumerism: Shaping sustainable futures
Growing consumer consciousness has boosted green consumerism. Consumers today are increasingly adopting sustainable cons
Online consumer electronics buying behavior: Pre & post-pandemic
Digital shoppers are growing extremely interconnected with access to vast amounts of information, unprecedented choice,
Retail technologies advancing the store of the future
The pandemic has emerged as a defining factor in rewriting the rules of retail. Instead of waiting and watching for a ne
How to serve, delight, and entertain online shoppers this holiday season and beyond
Pandemic or no pandemic – understanding how your customers think and their evolving shopping intent is key in desi
Key considerations to improve your holiday season performance in 2020
With the retail industry reeling from the COVID-19 pandemic, the pressure on retailers to make the most of this holiday
Key considerations in delivering superior digital customer experiences
Digital touch points predominantly influence customer brand preferences. To positively influence a customer’s choice o
How COVID 19 is changing the face of the Indian retail industry
The coronavirus has affected businesses worldwide, and the Indian retail industry is no exception. The country is experi
The impact of COVID-19 on consumer buying patterns
A little over ten weeks into the novel coronavirus (COVID-19) and consumers across the globe are trying to stave off unc
Ready-to-eat market in India: Growth trends, challenges, and key trends
The ready-to-eat (RTE) market in India is anticipating significant expansion in the coming years, thanks to the rapid ur
