How to conduct market research for small business owners
Market research for small business owners is not just a helpful tool—it’s a lifeline for sustainable growth and info
Market research intelligence: Critical tool to outsmart your competition
Market Research Intelligence (MRI) is a critical asset to ensure success in today’s highly competitive business landsc
Competitive intelligence analysis: A critical tool to understand your competition
The present business landscape is rapidly evolving into an uber-competitive environment. In this scenario, businesses ai
Navigating geopolitical trade dynamics: Identifying opportunities and business implications amid uncertainty
The landscape of global trade is undergoing a profound transformation, shaped by ongoing geopolitical tensions and shift
Emerging trends in sales intelligence: What’s shaping the future?
In 2023, the sales landscape experienced unique challenges that demanded swift adaptation from sales professionals. In f
Innovative approaches: New trends in business research methods
Imagine having a surplus of something but not being able to use it. That’s how businesses must feel living in the age
Steps to conduct a feasibility study for M&As
Ever wondered how successful companies manage to expand their businesses rapidly and maximize their profits? One of the
How market intelligence data can position your business for post-pandemic success
Data is a key driver across industries today. Firms are making the most of the digital disruption and capitalizing on em
Measuring brand performance to improve market positioning
As a brand marketer, you play a key role in driving brand strength for the company you work for. However, until a brand&
How R&D monitoring & analysis fuels competitive decision-making
Innovation strategies are central to corporate growth and national economic progress plans. Over the last decade, the av
